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How to Build a Community By Playing Video Games
What can we learn about building a community from MugsTV — a content creator with more than 200k followers on Facebook.
If you’re thinking about streaming as a serious business endeavor, you’re in the right place.
Today I want to introduce you to some community-building concepts as observed from MugsTV — A video game content creator on Facebook Gaming with the welcoming tagline — “Hugs with Mugs.”
Brian, the guy behind the streamer nickname MugsTV has recently crossed the 200k follower mark on his Facebook page. He also has an active discord server, a Facebook group, and a premium Facebook group for his paying members.
Disclaimer: I am a subscriber of Mugs. I follow him for many months. Neither Mugs nor anyone associated with him asked for this article, and it only reflects my own opinions.
So, with that out of the way, let’s dive in and see what we can learn from how Mugs is growing his community.